PAST PROJECTS

ZZZ SKINCARE

Overview

Zzz (Pronounced ‘Triple Zed’) is a new skincare brand concept based on improving the skin as you sleep or nap and is aimed at teen girls & young women.

The designs are inspired by lying and staring up at the clouds as you drift off to sleep and into the liminal spaces between dreaming and waking.

Vibe: Dreamy, liminal, youthful

Zzz (Pronounced ‘Triple Zed’) is a new skincare brand concept based on improving the skin as you sleep or nap and is aimed at teen girls & young women.

The designs are inspired by lying and staring up at the clouds as you drift off to sleep and into the liminal spaces between dreaming and waking.

Vibe: Dreamy, liminal, youthful

Zzz (Pronounced ‘Triple Zed’) is a new skincare brand concept based on improving the skin as you sleep or nap and is aimed at teen girls & young women.

The designs are inspired by lying and staring up at the clouds as you drift off to sleep and into the liminal spaces between dreaming and waking.

Vibe: Dreamy, liminal, youthful

Brand Story

'In the hushed stillness between dusk and dawn, where clouds drift like thoughts and time folds in on itself, ZZZ invites you to drift into a realm where self-care meets serenity.

Imagine lying in a field of soft grass, gazing up at the ever-shifting clouds, their gentle shapes lulling you into a state of calm. This is the essence of ZZZ, a ritual that transforms your nighttime routine into a journey of renewal.

Each product is designed to carry you into the liminal space between dreaming and waking, where time slows and healing begins.

You awaken not just rested, but radiant - you are the golden hour'

'In the hushed stillness between dusk and dawn, where clouds drift like thoughts and time folds in on itself, ZZZ invites you to drift into a realm where self-care meets serenity.

Each product is designed to carry you into the liminal space between dreaming and waking, where time slows and healing begins.

By morning, you awaken not just rested, but radiant - you are the golden hour'

'In the hushed stillness between dusk and dawn, where clouds drift like thoughts and time folds in on itself, ZZZ invites you to drift into a realm where self-care meets serenity.

Each product is designed to carry you into the liminal space between dreaming and waking, where time slows and healing begins.

By morning, you awaken not just rested, but radiant - you are the golden hour'

See the full case study on Behance

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